Boost Your Law Firm’s Brand Credibility Online

admin | June 24, 2010

A critical component of law firm brand management is your firm’s center of Internet marketing and communication- your firm’s website. With more and more people searching for legal services online, not having a user-friendly and attractive website that is consistent with your brand image can cost your firm the opportunity to convert new visitors. A [...]

When Law Firm Brand Management Is Cost Effective

Holly | February 20, 2010

The financial crisis, that shook the nation in 2009, deeply impacted law firms. Across the country, numerous law firms implemented pay reductions, reduced billable hours and cutback on pursuits in  philanthropy. Nonetheless, the wake of these setbacks instills the need for law firm brand management. The proceeding online marketing tactics are inexpensive strategies for successful [...]